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LUX* BODRUM’S CUTTING-EDGE VITALIY ACADEMY PROMISES
A HEALTHIER, HAPPIER SUMMER

The sleek, contemporary resort, set on its own peninsula, is a favourite beachside retreat among Istanbulites and Europe’s jet set. LUX* Bodrum is part of the collection of LUX* Resorts & Hotels; a group acclaimed for crafting luxury resort experiences for discerning travellers in search of customized and curated moments. LUX* Resorts & Hotels, whose motto is “Lighter, Brighter” calls for spontaneity, excitement, and celebration. The luxury hotel group, known for its ability to brilliantly mix luxury with fun, has conceived yet another innovative experience— the Vitality Academy.


The thorough program integrates hallmarks of modern wellbeing with ancient customs of cultivating beauty and balance. The academy is led by a team of experienced health practitioners who will design a program that meets the individual needs and future goals of each patient-guest. The holistic approach draws on integrative medicine, a methodology and school of thought that puts the patient at the centre, and addresses the full range of physical, emotional, mental, social, spiritual and environmental influences that affect one’s health and well-being.


“What is great about the Academy is that even if you are in great shape, it’s still a chance to be curious and learn about all that is out there. We want to help you find what works for you,” explains Hakan Oral, General Manager of LUX* Bodrum.

Do you recall those days when a hotel gym had no more than one or two outdated treadmills? LUX* Bodrum is among the cutting-edge hotels that are turning hospitality on its head. Here, an ultramodern gym, farm-to-table dining, minibars stocked with hyper-local products, stylish rooms embedded with technology making for a seamless digitized guest user experience, an impressive spa, and flawless service are the norm—the hotel even has its very own coffee brand – Café LUX*.


“Sure you’re still going to want to indulge. Who can resist a hotel breakfast? Cocktails poolside, late-night room service? Not even the most devout wellness warriors. Still, in the luxury segment, the trend is veering toward what I like to call “Wellness Wanderlust”—that is, the desire to let go, but not let go to the point where you’re going to have to forgo your health resolutions,” notes Hakan.


LUX* Bodrum isn’t, however, to be confused with an ascetic retreat. The hip and happening hotel also caters to bikini-clad sun seekers who want nothing more than to sip refreshing cocktails while they lay on their canopy beds and take frequent dips in the warm Aegean waters. The sun-soaked hideaway’s location in the olive-green hills of the Turkish Riviera makes it a magnetic escape. And as a matter of fact, the luxurious resort is open this summer until October 2018. If you book any room, suite, or villa by June 30, 2018, you get 40% off your stay between May 1 and October 31, 2018.


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